Welcome to the Siemens Customer Advertising Network (SCAN) program. This valuable marketing support program from Siemens Healthcare is designed to help you and your facility successfully market your services to the local community by providing marketing and public relations support materials for your new ultrasound products. This program will help you develop promotional materials to communicate your commitment to remain at the forefront of medical technology and service delivery. SCAN Program consists of the following materials: - Sample marketing plan - Sample press releases and media relations tips - Sample physician referral letters - Product photography - Clinical images